Mulino bianco cookies - where to buy them

An Italian breakfast is the wish of many people abroad: both Italians who are not in the city and want to have a short coffee, and foreigners or tourists fascinated by the variety of cookies and brioche Italians eat. Even a snack becomes a pleasant habit, a break from work or school. But which are the most popular cookies? We present them together in this article.

Italian cookies have been a growing export item for ten years. They are one of the products that no one wants to give up.

Why are Italian cookies so popular abroad? First of all, from a market perspective, it is a product fully “Made in Italy” known for its quality, goodness, and history. Companies pay great attention to packaging, brand awareness, and the connection with the product's origin area. You don’t just buy a pack of cookies, but a tradition. Moreover, everyone can freely choose their preferred variant: whole wheat, gluten-free, palm oil free, organic, soy, oat cookies.

Mulino Bianco cookies

The best-known Italian cookies are those of the Mulino Bianco company. This brand was born in the 1970s, when the Barilla company decided to expand its product range. It is therefore part of it.

The first cookies were developed by George Maxwell, an English pastry chef. The idea was to create a product line that represents tradition and conveys authenticity.

They were an immediate success, and the line was expanded with snacks and savory baked goods like breadsticks, crackers, and bacon.

Even today, the messages that Mulino Bianco tries to convey in its advertising are the same: the idea of a happy family, shared moments during meals and breakfast, the fields, and nature.

Unfortunately, it is very difficult to find the snacks abroad. That’s why we at Vico Food Box are here to help you! Here are the most popular products:

Pan di Stelle cookies

Pan Di Stelle cookies are a historic product from Mulino Bianco. They date back to 1983 and have developed into an independent brand including a full range of shortbread cookies, snacks, spreads, and even ice cream. They are made from 100% Italian cocoa and fresh milk and are recognized by the 11 small stars on the surface creating a delicious starry sky!

Abbracci

Abbracci stand for peace after the war. The taste of cocoa meets the taste of cream.

Baiocchi

Baiocco cookies are an irresistible treat! They are shortbread cookies filled with chocolate or pistachio.

Plumcake

Plumcake are yogurt snacks. A good alternative for those looking for a not too caloric snack. There are many variants: whole wheat, with chocolate chips, sugar-free.

For the rest of Europe? We take care of it! Take a look at our website.

We ship all popular brands across Europe.

If you’re curious or have doubts, you can contact us anytime:
Our Customer’s Happiness Team is ready to answer all your questions.