The company was founded in 1973 in Visnà di Vazzola in the province of Treviso when Bonaventura Maschio transformed the centuries-old family distillery, active since 1904 in the Treviso area, into a cutting-edge winery focused on Prosecco DOC and sparkling wines. This reversal of course anticipates the Prosecco boom, allowing for the construction of leadership in the Italian sparkling wine market. In 1975, the first bottles of Prosecco sparkling DOC were bottled, systematically launching the line that would become the company's core business in the following years.