Plasmon: 
Quality Baby Food

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Tradition, quality and products designed for children’s growth

Plasmon is an icon in the landscape of childhood food in Italy, with over 120 years of history and a constant commitment to quality and safety

Founded in 1902 by Dr. Cesare Scotti to introduce into the diet of Italian families a protein supplement – the pure – the company has always focused on scientific research, infant nutrition, and Italian raw materials. Today, offers a wide range of products – powdered milk, pastina, baby food jars, biscuits, and snacks – designed for healthy child growth

Its production has always been a benchmark of reliability: after joining the Heinz group in 1963 and the recent acquisition by the NewPrinces Group in 2025, has confirmed significant investments in supply chain transparency and in the use of 85% Italian raw materials by 2020. A curious anecdote: biscuits, rich in protein, were taken during the 1902 Antarctic expedition by Ernest Shackleton – who wrote in his Christmas diary: “Bovril, chocolate and biscuit… Grand!” – confirming the trust in the nutrition provided by this historic brand

With its heritage of excellence, safe facilities (such as the one in Latina since 1969) and continuous innovation in the infant nutrition line, remains a symbol of trust for families who choose VicoFoodBox for children’s nutrition. Want to know more about weaning? Take a look at this: Italian weaning abroad

The Children’s Biscuit – 720 g is a historic product, a symbol of infant nutrition in Italy. Made with 100% Italian wheat flour, it is enriched with iron, calcium and B vitamins. Its crumbly texture is designed to dissolve easily in milk, aiding swallowing and digestion from the very first months. It contains no colorings, preservatives or palm oil, meeting the highest quality standards of the Oasi nella Crescita line. It is the biscuit that for generations has accompanied Italian children’s snacks and breakfasts, offering a unique mix of flavor, nutrition and safety.

Stelline Pasta 6–36 Months – 300 g is designed to accompany weaning in a natural and tasty way. Made with 100% Italian soft wheat, it is an important source of energy, iron, calcium and vitamin B6, essential elements for cognitive and motor development in the early years of life. Its star shape makes it ideal for first meals, facilitating chewing and encouraging independence at the table. The pasta cooks in just a few minutes and maintains a soft and delicate texture, ideal for the palates of the little ones. It is made without added salt, colorings or preservatives.

Sea Bream and Potato Purée 6–36 Months – 2 x 80 g represents an excellent choice for introducing fish into children’s diets. Prepared with selected sea bream fillets, potatoes, extra virgin olive oil and rice, it offers a complete and balanced nutritional profile. It contains no added salt, starches, gluten, colorings or preservatives. The purée is produced following the “from farm to jar” approach, which ensures total traceability of ingredients and compliance with Plasmon’s strict quality standards. It is a recommended food to accustom children to new flavors with maximum safety.

All products stand out for their focus on quality, safety and controlled origin of ingredients. The company is committed to using Italian raw materials, transparent supply chains and simple recipes, without unnecessary ingredients. The goal is to support families in their children’s growth by offering healthy, safe and tasty foods. Choosing on VicoFoodBox means bringing home the best for your little ones’ nutrition.

Quality

Certifications

Boasts important quality certifications that demonstrate its commitment to food safety, the controlled Italian supply chain, and infant nutrition. Among the most significant is the Oasi nella Crescita certification, an exclusive program that guarantees complete control over every stage of production: from the selection of raw materials to the final product. This approach allows to offer baby food with traceable ingredients, of Italian origin, and free from unnecessary or potentially harmful substances. Since 1997, has obtained specific certifications for fruit-based products, later extended in 2001 to meat and fish purées, and in 2005 to freeze-dried products. Each product undergoes rigorous microbiological, nutritional, and quality controls, meeting safety standards higher than those required by law. In 2020, signed a Memorandum of Understanding with the Ministry of Agricultural Policies, which promotes the consumption of products made with Italian ingredients. From this agreement came the voluntary label “Produced in Italy with Italian ingredients”, which ensures the origin of raw materials and supports the national agricultural economy.

Is also committed to environmental sustainability. It has received recognition for the Clean Label project, through which it eliminated paper labels from fruit purées, reducing waste and improving transparency. Every package is designed to be clear, simple, and understandable, in order to properly inform parents.

Plasmon’s facilities comply with strict international standards such as BRC and IFS, apply HACCP systems, and undergo periodic audits. These certifications guarantee a consistently high level of quality and hygiene, essential for baby food.

Thanks to these certifications, represents a reliable point of reference for all families seeking healthy, controlled, and Made in Italy products.

xFarm Technologies

Has launched an innovative project in collaboration with xFarm Technologies to make its 100% Italian wheat supply chain even more transparent, sustainable, and digital. This program is part of the historic initiative Oasi nella Crescita and involves over 1,200 hectares of crops across various regions of Italy, thanks to the participation of more than 80 partner farms. Through the use of precision agriculture technologies, such as IoT sensors, crop monitoring apps, and digital traceability systems, has managed to optimize every stage of production, from sowing to harvesting the wheat intended for baby food. This approach has enabled a 30% reduction in the environmental impact of the supply chain, while also improving the quality of raw materials and real-time monitoring of agricultural and climatic parameters. The project has also led to the creation of a digital field passport, which gathers all information related to the cultivation: wheat variety, phytosanitary treatments, weather data, fertilization, and sustainable practices. This means that every product package derived from this supply chain can be linked to certified and accessible data, guaranteeing the end consumer maximum transparency and trust. Thanks to this initiative, confirms its leadership in the baby food sector, demonstrating how it is possible to combine technological innovation, sustainability, and Italian agricultural tradition to offer healthy, safe products that are increasingly environmentally friendly.

FAQ

The  brand is currently owned by the Italian NewPrinces Group. Previously owned by US multinational Kraft Heinz. The transfer of ownership took place in July 2025, when NewPrinces Group completed its acquisition. A company founded in 1902, specializes in the production of baby food. After joining the American giant Kraft Heinz, the brand is back under Italian control thanks to the operation led by NewPrinces Group.The transaction, worth 120 million euros, represents a significant moment for the Italian food industry: returns to Italian hands after more than sixty years of foreign ownership.

You can start introducing cookies designed specifically for children from the fourth month of life. However, at this early stage, the only type recommended is the gluten-free granulated biscuit, such as the one available here. Gluten, in fact, can be introduced into the baby’s diet only from the sixth month.

yogurt Plasmon can be introduced into the baby's diet from 6 months of age, unless otherwise advised by the pediatrician. It is designed to meet the nutritional needs of the little ones during weaning, with a simple recipe and selected ingredients. Its creamy texture and delicate taste help the child discover new flavors gradually. Furthermore, it is produced with controlled Italian milk and without dyes or preservatives, in compliance with the high quality standards of the brand.

A single classic Plasmon biscuit provides approximately 23-24 kcal, depending on the specific reference. The standard version (720 g pack) reports an energy value of approximately 457 kcal per 100 grams of product. Plasmon biscuits are designed to offer the right amount of energy to children, with a balanced nutritional profile and suitable for their growth phase, and are ideal for breakfast or snacks during weaning.

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