Rocca dei Forti sparkling wine

Authentic bubbles from the heart of the Marche, a brand that combines tradition, passion and innovation for special toasts and unforgettable moments.

Prosecco, Fragolino and quality sparkling wines

The story of Rocca dei Forti began in the heart of the Marche region in 1954, when Luigi Togni decided to turn his passion for sparkling wine into a concrete project capable of combining territory and innovation. His vision was clear: to create quality Italian bubbles, accessible and representative of an ancient savoir-faire, reinterpreted with modern techniques. From that moment on, the company grew steadily, remaining faithful to its bond with Serra San Quirico, a small village nestled among the Marche hills, and becoming a national benchmark in the world of sparkling wines. Over time, became part of the Togni S.p.A. group, while maintaining its family spirit and dedication to research that had distinguished it since the very beginning.

Over the decades, the brand has taken important steps: from the founding years, when production was mainly aimed at the local area, to being recognized in 2014 as the leading sparkling wine company in the modern trade channel in Italy. This achievement marked the affirmation of a brand that has been able to interpret consumer needs, combining tradition and contemporaneity. The year 2024 represents another decisive milestone with the restyling of the logo and packaging: a stylized lion with a dynamic design, the red color conveying energy, and a new octagonal label recalling the region’s historic monuments. A choice that emphasizes the constant dialogue between roots and innovation, between the will to preserve memory and the desire to speak the language of the present.

The heart of production has always been the Charmat Method, a process that enhances the freshness and fragrance of the grapes. This technique, rooted in Marche history since the 17th century thanks to the pioneering studies of Fabriano physician Francesco Scacchi, is now applied with oenological rigor and cutting-edge technologies. The result is versatile sparkling wines, capable of accompanying different moments of Italian conviviality, from elegant aperitifs to family celebrations.

Among the best-known labels stands out the Spumante, in its various versions ranging from Brut to Sweet. This product represents the perfect synthesis of the company’s philosophy: immediate, fresh, and pleasant bubbles, with a character that captivates through balance and harmony. Alongside the classic variants is the Prosecco, which has interpreted one of the most appreciated Italian wines worldwide with a recognizable, elegant, and never trivial Marche style. Among the offerings that have achieved great success in recent years is also the Fragolino, a lively and original choice that combines the tradition of strawberry-flavored wine with modern sparkling winemaking, designed for those who seek a touch of sweetness and conviviality.

A special place is held by the Prosecco DOC, a label that combines the controlled designation of origin with the winery’s ability to enhance the finest selected grapes. This wine is not only a prestigious product but also an example of how manages to position itself in a competitive market while maintaining a strong identity. Over time, the range has expanded with vintage rosés, organic versions, and even an alcohol-free line, designed to reach an audience attentive to wellness and contemporary lifestyles without giving up the pleasure of bubbles.

The fundamental role of packaging in the brand’s evolution should not be overlooked. Attention to image has always been a strategic lever, but the 2024 renewal marked a real step change. The octagonal label evokes harmony and balance, while the color scheme and new logo convey modernity without breaking with tradition. These elements, in addition to strengthening positioning in the premium market, have consolidated recognition on supermarket shelves, a context in which Rocca dei Forti continues to excel.

The brand’s communication has often focused on campaigns able to connect with the public through simple yet engaging messages. A recent example is the “Feeling good, together” campaign, broadcast not only on television but also in over 700 Italian cinemas. A choice that reflects the desire to be recognized not only as a sparkling wine producer but as a brand linked to a lifestyle based on conviviality and shared joy.

Behind every bottle lies a constant commitment to certified quality. Boasts national and international awards, prestigious medals, and high scores in wine guides. Every stage of the production process undergoes rigorous checks, from vineyard to fermentation, through to sparkling and bottling. This care reflects the dedication of the Togni family and the new generations who now carry the project forward with the same passion as the founder.

A distinctive aspect of the company philosophy concerns sustainability. Environmental awareness translates into concrete research and development practices to improve production processes and reduce environmental impact. A commitment that confirms how tradition and modernity can coexist in a responsible and conscious growth model, able to meet the needs of an audience increasingly sensitive to these values.

An interesting curiosity concerns the bond between Rocca dei Forti and the history of the Marche region. The choice of the octagon for the new labels is no coincidence: it is a shape that recalls symbolic monuments of the region, including medieval towers and historic fortresses. In this way, every bottle also becomes a tribute to the territory, an ideal bridge between local culture and the international horizon the brand has reached over the years.

Today is synonymous with everyday conviviality, but also with celebration and refinement. Its bubbles can adapt to different moments, from informal aperitifs to important toasts, carrying with them the value of a family tradition and the energy of a constantly evolving brand. The encounter between authenticity and innovation makes a key player capable of uniting different generations around the same glass, confirming that the strength of its bubbles lies precisely in their ability to tell a seventy-year-long story that is still being written.

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Quality

FAQ

What is the production method of Rocca dei Forti sparkling wines?

Sparkling wines are made with the Charmat method, which involves natural refermentation in an autoclave. This process allows the freshness, aromaticity and typicality of the base wine to be maintained, enhancing fine bubbles and an elegant profile.

Does Rocca dei Forti also produce organic or non-alcoholic sparkling wines?

Yes, has expanded the range to include certified organic sparkling wines and the line Alcohol Free, a non-alcoholic drink made from grape must. These proposals respond to the needs of consumers attentive to sustainability and well-being, without sacrificing the taste of bubbles.

What does the new Rocca dei Forti logo represent?

The new logo introduced in 2024, retains the historical lion but with a modern, dynamic and essential graphic design. The design of the octagonal label recalls symbolic architectural elements of the Marche, communicating balance, elegance and connection with the territory.

Are Rocca dei Forti sparkling wines awarded internationally?

Yes, received numerous international awards including medals at the Concours Mondial de Bruxelles and the Berliner Wine Trophy, as well as high scores in Luca Maroni's Yearbook of the Best Italian Wines. These awards confirm the ’ qualitative excellence of the brand's sparkling wines.