La Russolillo: 
The excellence of Italian tomatoes since 1970

Since 1970,  brings to the tables the true taste of Italian tomato, a symbol of tradition, authenticity and Mediterranean passion.

History and quality: family tradition and handicraft past

La Russolillo is a historic brand that represents the authentic excellence of Italian tomatoes. Founded in the heart of Campania in 1970, this family-run business has successfully combined tradition, innovation, and a love for the land, becoming a point of reference for those seeking high-quality products such as the renowned Russolillo passata.

Each bottle of passata di pomodoro 680 g encapsulates the simplicity and genuineness of the finest tomatoes grown under the Southern Italian sun, processed within a few hours of harvesting to ensure unchanged freshness and flavor.  philosophy is based on values such as authenticity, transparency, and sustainability. The company selects only 100% Italian tomatoes, with no preservatives, colorings, or added sugars, offering a pure and natural product, ideal for every type of cuisine.

The numerous reviews confirm the appreciation of consumers who choose the quality and safety of a passata made with artisanal methods, yet using modern technologies and strict controls, every day.

A significant anecdote tells that the founder, during the early years of the business, preferred to discard entire batches of tomatoes if they did not meet his high-quality standards, convinced that “better less, but excellent” was the secret to long-term success. This approach has made Passata a symbol of reliability for Italian families and restaurateurs seeking ingredients with an authentic taste.

Choosing  means bringing to the table not just a simple tomato sauce, but a product rich in history, passion, and certified quality. Try it and discover why more and more people rely on the goodness of passata to enhance their recipes.

Looking for some tips on how to use passata? We recommend these gnocchi recipes: 3 simple gnocchi recipes.

Among the excellent products offered, two iconic items stand out that embody all the quality and passion for Italian culinary tradition: the Tomato Passata – 660 g and the Artisan Datterino Tomato Passata – 330 g. Both are made with selected Italian tomatoes, harvested at the right stage of ripeness and processed quickly and gently to best preserve their flavor, color, and nutritional properties.

The  Tomato Passata is one of the most appreciated versions by consumers for its versatility and velvety texture. Ideal for preparing sauces, soups, ragù, and Mediterranean traditional dishes, it is made from ripe tomatoes without skins and seeds, carefully processed in an artisanal way. This passata is perfect for those who want to bring the authentic taste of Italian cuisine to the table, in every season of the year.

Equally precious is the Artisan Datterino Tomato Passata, a specialty made with sweet datterino tomatoes, known for their naturally sugary flavor and low acidity. This product is designed for the most refined palates and for those who love to enhance every dish with genuine and intense ingredients. Thanks to the artisanal processing and the smaller format, the datterino passata is perfect for quick and gourmet preparations, maintaining the freshness of just-picked tomatoes intact.

Both variants represent the essence of the philosophy: quality, short supply chain, respect for raw materials, and passion for authentic taste. Customer reviews, as can be read in the La reviews, confirm the extraordinary goodness and reliability of the products, increasingly sought after by both families and professional chefs.

Choosing passata means trusting a brand synonymous with quality and tradition, which for over 50 years has brought the best of tomatoes to Italian tables. Whether you prefer the classic La Tomato Passata 680 g or the refined datterino passata, every bottle is a guarantee of flavor and authenticity.

Quality

CERTIFICATIONS

One of the aspects that make a benchmark brand in the Italian agri-food sector is its constant commitment to quality and food safety. All products, from the classic passata to the refined Artisanal Datterino Tomato Passata – 330 g, are made according to strict certified standards, in full compliance with European regulations. Among the main certifications of is the ISO 22000 quality system, which ensures complete control over the entire production chain, from tomato cultivation to bottling. In addition, the company complies with HACCP standards (Hazard Analysis and Critical Control Points), essential for ensuring food product safety during every stage of processing. Also highly valued is the short supply chain certification, which attests that selects only 100% Italian tomatoes from local farms, reducing environmental impact and ensuring freshness and traceability. These elements represent added value not only in terms of sustainability but also in terms of taste and product reliability. Choosing a certified product such as  Tomato Passata 680 g means trusting a transparent, reliable brand that cares about consumer health. The numerous reviews confirm the trust that thousands of customers place every day in this Italian excellence.

CERTIFIED SHORT ORGANIC CHAIN

One of the strengths that make a unique brand in the Italian preserves landscape is its concrete focus on quality and sustainability through its certified short supply chain and the offering of an ever-expanding line of organic products. Since 2017, the company has embarked on a strategic path towards more ethical production, respectful of the environment and the consumer, by launching a range of sauces made from 100% Italian organic tomatoes, grown without pesticides and according to natural agronomic methods. All the tomatoes used for passata come from a controlled agricultural network involving selected areas in Tuscany, Lazio, and Benevento, where the climate conditions and the richness of the soil contribute to exceptional raw materials. The harvest is carried out sustainably and processed within 24 hours to best preserve the organoleptic properties of fresh tomatoes. This approach ensures total traceability and minimizes environmental impact by reducing transport and waste thanks to the short supply chain. The organic products of  are certified by organizations recognized at the European level, such as Bioagricert, and comply with strict food safety and quality protocols. Furthermore, the company has implemented high energy-efficiency production processes and uses recyclable packaging, confirming its commitment to environmental issues and the circular economy. Thanks to this commitment,  stands out in the sector not only for the authentic taste of its sauces but also for its ethical production values. The numerous reviews highlight how customers appreciate not only the quality of the final product but also the transparency and respect for the land that the company promotes every day. The  680 g Tomato Passata and the Artisan Datterino Tomato Passata – 330 g thus become not just ingredients but symbols of more conscious and responsible consumption.

FAQ

In 2024, Russolillo S.r.l. recorded a turnover of €3,660,371.00, as indicated by the data of the Chamber Office.

At the head of the company there is Antonio Russolillo, who holds the double position of Sole Administrator and sales manager. Russolillo is specialized in the processing of industrial tomatoes and represents the second entrepreneurial generation of the company. Under the direction of Antonio Russolillo, the brand has experienced an important expansion since 2008, a period in which the plants have been modernised, as reported by Agenfood.

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